Ditch brand confusion and dull visuals with a strategic personal brand that showcases your expertise and expands your impact. Let's chat about your project!

Elevate your personal brand to drive career growth and organizational success

Personal branding isn’t just for celebs or influencers. If you’re a leader in your industry or job, recognized for your expertise, you’re already a personal brand. Let’s position YOU!

About You

If you have over five years in the C-suite or in your corporate career, imagine the impact you could have – personally and professionally – by sharing your expertise and story.

Your knowledge, talents, and expertise extends beyond your organization for people needing your exact expertise to solve their problems.

Your personal brand is the vehicle for impact. It’s your most valuable career asset.

about you.

As an ambitious & talented woman, here’s why your personal brand matters:

You want to lead organizational change.

As a C-suite executive, you may be tasked with leading major organizational changes. A strong personal brand allows you to build trust and influence among your team and stakeholders, making it easier to drive change and achieve buy-in.

You’re seen as a mentor and inspiration for others.

Your journey to the top is a powerful story that can inspire and mentor other women in your organization. By amplifying your personal brand, you position yourself as a role model and thought leader, fostering a culture of mentorship and support.

You want to grow your network and qualify for bigger roles.

Networking is key for continuous growth and opportunity. A well-established personal brand can open doors to bigger roles, new connections, collaborations, and partnerships, benefiting both you and your organization.

the facts.

Let’s Explore the Data

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Women with strong personal brands are 22% more likely to be considered for leadership roles, promotions, and other opportunities.

Women in leadership positions are 1.3 times more likely than men to be seen as good communicators, which is a critical component of building a strong personal brand.

61% of executives believe that thought leadership enhances their reputation and visibility.

Data shows that profiles with a professional photo receive 14 times more profile views, and posts from executives receive significantly more engagement.

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Strong personal brands boost women's chances for leadership roles. LinkedIn says 85% of job opportunities come from networking, highlighting the importance of personal branding.

Women executives who build powerful personal brands drive significant career growth and deliver substantial benefits to their organizations.

Our Solutions

We offer customized, comprehensive workshops focused on building personal brands for executives. Our approach includes assessing individual strengths, identifying growth opportunities, developing strategic personal branding plans, delivering impactful training sessions, and measuring results for continuous enhancement.

1:1 Executive Brand Intensive

1:1 Executive Brand Workshops is ideal for C-suite women gaining visibility and influence with a current employer who is ready to enhance and expand their personal brands across the industry.

During this half-day personalized strategy session, we’ll identify your strengths, values, and aspirations to create a clear personal brand message and strategy, empowering you to articulate your value and impact.

Participants walk away with:

  • Personal brand narrative
  • New headshots
  • Personal brand / company promo
  • Deeper understanding of how your expertise can propel your career

Group Workshops

Group workshops are a great option for two or more C-suite women in an organization who could benefit from building a strong personal brand.

During this half or full-day workshop, you’ll receive tools, strategies, and insights to build and refine your personal brand.

Participants walk away with:

  • Personal brand narrative that reflects their unique experience in relation to the organization
  • New headshots
  • Actionable insights to enhance their personal brand
  • Personal brand resources (optional)
  • Access to coaching for continued support beyond the workshop (optional)

Why Choose Us

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Diversity of Experience & Expertise

We bring experience from both angles: coaching high-level women to enhance their personal brands for career growth, and partnering with companies to boost their message and attract stakeholders, interest, and sales.

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Tailored Approach

We provide personalized strategies that align individual strengths and aspirations with the company’s mission and focus.

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Passion and Commitment to Women

We are deeply committed to empowering women in the C-suite, evident in our dedicated efforts to unlock their potential for over a decade.

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Strategic Performance

Our proven framework and processes consistently deliver results, empowering individuals and organizations to achieve success time and time again.

why us?

Case Studies

Strategic partnerships that deliver impactful solutions for organizations that drive success

Fostering Customer Loyalty for Food & Culinary CEOs with Messaging and Storytelling
In collaboration with Feed the Soul Foundation and Grow With Google, the culinary industry gained invaluable insights into the power of messaging and storytelling to drive repeat business.

Our partnership provided tailored guidance and practical strategies, empowering culinary professionals to forge lasting connections with their customers. Through effective messaging and storytelling techniques, businesses can foster customer loyalty that ultimately drives repeat business and sustains growth in the competitive culinary landscape.

Solutions:

  • Expert guidance in messaging and storytelling
  • Tailored strategies for customer engagement
  • Practical framework for long-term success
Empowering organizations to achieve tangible results in visibility, engagement, and communications
toni-brown-brand-strategist-skillshare-cvr
I facilitated a workshop series at ImpactHub Baltimore, collaborating with local nonprofit organizations to provide tailored solutions for maximizing their presence on Instagram. Through these sessions, participants gained actionable strategies for creating a cohesive aesthetic and crafting messaging focused on their impact, mission, and programs. The goal was to empower nonprofits with practical solutions to effectively leverage social media for greater outreach and engagement.

Results:

  • Enhanced Instagram Optimization Strategies, leading to increased visibility and engagement.
  • Development of a Consistent Aesthetic, resulting in a cohesive and visually appealing profile.
  • Creation of Impactful Messaging, effectively communicating their mission and goals to followers.
  • Improved Showcasing of Mission and Programs, highlighting their work in a compelling and meaningful way to attract supporters and volunteers.
Dr. Sandra D. Smith

Speaker, Author, & Re-entry Specialist, Personal Brand Workshop, VIP Day

I felt that I needed a cohesive story and uniformity in all my platforms. I was excited to start planning towards the future but didn’t know where to begin. I knew I needed to invest in my brand, myself, and how I showed up to the world! I am a unique and powerful brand it matters how I show up!

I decided to work with Toni because in the first call she saw me and my potential. She had a clear creative vision that resonated with me. I loved everything about working with Toni!! I loved her energy and professionalism. It really showed she loved her job and that motivated me even more. I felt that I could trust Toni’s vision, and I am glad I did. The outcome is superb! She is amazing! I would do it all over again. I highly recommend Toni.

Paule Valery Joseph Ph.D., MBA, CRNP, FAAN

Chemosensory Researcher, TED Fellow, Nurse Scientist, Speaker, Author, 1:1 Personal Brand Workshop, VIP Day

Want to work with me, but…
prefer to work at your own pace?

Access a comprehensive library of resources, including exclusive content, webinars, and tutorials.

faqs.
What is personal branding and why is it important?
Personal branding is the practice of marketing yourself and your career as a brand. It’s important because it helps you stand out in a crowded market, showcases your unique skills and strengths, and positions you for career advancement and leadership opportunities.
Who can benefit from these workshops and coaching sessions?
These workshops and coaching sessions are designed for women in the C-suite or those aspiring to reach executive levels. If you want to enhance your visibility, differentiate yourself, and boost your confidence, these programs are for you.
What can I expect from the 1:1 Brand Strategy Workshop?
The 1:1 Brand Strategy Workshop offers personalized sessions where we delve into your strengths, values, and aspirations. You’ll walk away with a clear personal brand message and strategy, empowering you to articulate your value and impact effectively.
How are the group workshops structured?
Group workshops can be half or full-day sessions for more than 2 people, and I also offer abbreviated versions for conferences and summits. Participants will receive a personal brand narrative, new headshots, and actionable insights to enhance their personal brands.
Why invest in personal branding for your employees?
Investing in personal branding for your employees is a strategic move that benefits both the individual and the organization. Here are a few reasons why:

  • Enhanced visibility: Empower your executive team to stand out within the industry, reflecting positively on your organization.
  • Improved employee retention: Show your commitment to professional development and career growth for women, fostering a loyal and motivated workforce.
  • Attract top talent: Position your company as a leader in employee development, attracting high-caliber executives and Board members who value growth and innovation.
  • Strengthen corporate culture: Foster a culture of leadership and innovation, driving your organization’s success through empowered and engaged employees.
What kind of resources are available in the Brand Vault?
The Brand Vault includes a comprehensive library of workbooks and checklists. These resources are designed to help you build and refine your personal brand at your own pace.
How do I know if I need to work on my personal brand?
If you feel like your hard work goes unnoticed, struggle to differentiate yourself, or lack confidence in articulating your value, it’s a sign that working on your personal brand could be beneficial. A strong personal brand can open doors to new opportunities and career growth.
What results can I expect after completing the workshops or coaching sessions?
You can expect increased visibility, a unique and compelling personal brand, greater confidence, expanded networking opportunities, and a clear value proposition that can lead to career advancement and better compensation.
What if I prefer to learn at my own pace?
Our online resources and digital products are perfect for those who prefer self-paced learning. You’ll have access to a wealth of materials that you can explore anytime, anywhere.
How do I get started?
To get started, simply [insert sign-up link]. You can also reach out to us via email at hello@brandcoachtoni.com for more information.

Get started today!